The most famous car started its adventure in 1934 when Adolf Hitler asked Volkswagen to produce a car within everyone’s reach. F. Porsche was the first who proposed a project to the “Fuhrer”. In 1936 three prototypes were built and Hitler chose KDF, “Kraft durch Freude-Wagen” (strength through joy), as car name. Porsche complained about this choice, because he thought he would not have been able to sell the car with that name abroad.
In 1938 before the car production began, the German government founded “Volkswagen” Company in Wolfsburg, in order to give work to its citizens.
The official edition of KDF-wagen was introduced in Berlin in 1939, it costed less than a “Topolino car” and its design was so modern and aerodynamic. The car was officially named “Maggiolino” only in 1968, when an advertising brochure defined it a “beetle” (Maggiolino – der Kafer).
In 1970 the “Maggiolino” (Beetle) became “Maggiolone” (big beetle) because the front part of the car got bigger.
The vehicle production stopped in 1978 in Europe, but in Brasil and Mexico it continued till 2003.
Shooting, Andrea Bocelli and Ed Sheeran’s videoclip, Volkswagen Maggiolone.